Is 90 Pure White better for summer or winter?+−
This fragrance is most effective in spring and summer. Its cooling green tea and citrus notes are designed to feel refreshing in humidity, whereas it may lack the depth to cut through the cold in winter.
Is this fragrance truly unisex?+−
Yes, it sits right in the middle of the spectrum. It avoids the heavy woods often found in men's scents and the sugary sweetness found in women's florals, opting instead for a neutral lavender, musk, and tea profile that anyone can wear.
How long does the scent typically last?+−
Longevity is one of the main points of discussion for this fragrance. It is known to be a lighter scent that stays close to the skin and usually requires reapplication after a few hours, as it does not have the staying power of heavier ambery or woody fragrances.
What are the best occasions to wear this?+−
Because it is so clean and unobtrusive, it is ideal for professional environments, business meetings, and casual daytime errands. It is also a popular choice for the gym or "sporty" activities where you want to smell fresh without being "perfumey."
