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What does I-IV Times Square smell like?

Times Square is a kaleidoscopic olfactive portrait of New York City in the 1990s, capturing a specific grit-meets-glamour aesthetic. The scent opens with a distinctive "lipstick" accord—waxy, cosmetic, and nostalgic—paired with the nutty, roasted texture of hazelnut. It creates a sensory overhead of street-corner pretzels and expensive designer handbags, evoking the bustling, neon-lit atmosphere of Mid-town Manhattan. As it settles, the fragrance enters a dense floral phase dominated by tuberose and osmanthus. This isn't a fresh, garden-variety floral; it is creamy and thick, mimicking the scent of hothouse flowers competing with the urban humidity. The base provides a sturdy, slightly smoky foundation of gaiac wood and styrax, smoothed out by the milky warmth of sandalwood. Wearing it feels like a deliberate statement—it’s a multifaceted, "dirty" floral that balances sweet powderiness with a woody, resinous edge.

Details

House: Masque
Gender: unisex
Year: 2017
Longevity: 7.7 / 10 · 100 Parfumo ratings
Sillage: 7.2 / 10 · 98 Parfumo ratings
Season votes on Parfumo: Fall (35 votes), Spring (30 votes)
Occasion votes on Parfumo: Evening (34 votes), Leisure (31 votes)
Scent Profile: Floral, Sweet, Woody, Creamy, Powdery
Perfumer: Bruno Jovanovic

Historical community ratings and votes imported from Parfumo. Values may have changed since import; the observation date is unavailable. Ratings reflect community opinions, not measured wear tests. Categories show up to two leading vote counts; votes are category selections and may overlap.

Community Insights

Enthusiasts describe the scent as a transformative journey that shifts from a waxy, cosmetic sweetness to a sharp, spicy, and woody dry down.
The performance is generally regarded as impressive, with many users noting that it possesses enough staying power to last through a full day and provides a consistent scent cloud without being overwhelming.
It is frequently categorized as an "artistic" or "atmospheric" fragrance, valued more for its ability to evoke a specific time and place than for traditional mass appeal.
While wearable year-round, the community leans toward wearing it in the cooler months of autumn and winter to help balance its dense, creamy sweetness.
It is often cited as a top choice for evening wear or nightlife due to its bold, evocative character and "lipstick" vibes.

Frequently Asked Questions

Is this considered a feminine or masculine fragrance?+

While the lipstick and tuberose notes lean toward traditional feminine perfumery, the heavy wood base of gaiac and sandalwood makes it a popular choice for all genders who enjoy avant-garde, woody-floral scents.

How long does the fragrance typically last on skin?+

Users report strong longevity, often lasting well over eight hours. Its performance on clothing is even more persistent, frequently lingering into the next day.

Is Times Square suitable for the office or professional settings?+

Because of its bold, powdery, and "street-inspired" character, most find it better suited for leisure, evening events, or night outings rather than a conservative business environment.

Which seasons bring out the best in this scent?+

It is most effective during the fall and spring. The cooler air allows the hazelnut and woody notes to shine without the sweet, creamy florals becoming too heavy, as they might in extreme summer heat.

Appears in Collections

Unisex Fragrances3693 2010s Fragrances3361 Fragrances Starting With I247

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No tracked prices yet

We are not tracking a current retailer offer for this fragrance yet.

View price details

No tracked prices yet

We are not tracking a current retailer offer for this fragrance yet.

View price details

What does I-IV Times Square smell like?

Times Square is a kaleidoscopic olfactive portrait of New York City in the 1990s, capturing a specific grit-meets-glamour aesthetic. The scent opens with a distinctive "lipstick" accord—waxy, cosmetic, and nostalgic—paired with the nutty, roasted texture of hazelnut. It creates a sensory overhead of street-corner pretzels and expensive designer handbags, evoking the bustling, neon-lit atmosphere of Mid-town Manhattan. As it settles, the fragrance enters a dense floral phase dominated by tuberose and osmanthus. This isn't a fresh, garden-variety floral; it is creamy and thick, mimicking the scent of hothouse flowers competing with the urban humidity. The base provides a sturdy, slightly smoky foundation of gaiac wood and styrax, smoothed out by the milky warmth of sandalwood. Wearing it feels like a deliberate statement—it’s a multifaceted, "dirty" floral that balances sweet powderiness with a woody, resinous edge.

Details

House: Masque
Gender: unisex
Year: 2017
Longevity: 7.7 / 10 · 100 Parfumo ratings
Sillage: 7.2 / 10 · 98 Parfumo ratings
Season votes on Parfumo: Fall (35 votes), Spring (30 votes)
Occasion votes on Parfumo: Evening (34 votes), Leisure (31 votes)
Scent Profile: Floral, Sweet, Woody, Creamy, Powdery
Perfumer: Bruno Jovanovic

Historical community ratings and votes imported from Parfumo. Values may have changed since import; the observation date is unavailable. Ratings reflect community opinions, not measured wear tests. Categories show up to two leading vote counts; votes are category selections and may overlap.

Community Insights

Enthusiasts describe the scent as a transformative journey that shifts from a waxy, cosmetic sweetness to a sharp, spicy, and woody dry down.
The performance is generally regarded as impressive, with many users noting that it possesses enough staying power to last through a full day and provides a consistent scent cloud without being overwhelming.
It is frequently categorized as an "artistic" or "atmospheric" fragrance, valued more for its ability to evoke a specific time and place than for traditional mass appeal.
While wearable year-round, the community leans toward wearing it in the cooler months of autumn and winter to help balance its dense, creamy sweetness.
It is often cited as a top choice for evening wear or nightlife due to its bold, evocative character and "lipstick" vibes.

Frequently Asked Questions

Is this considered a feminine or masculine fragrance?+

While the lipstick and tuberose notes lean toward traditional feminine perfumery, the heavy wood base of gaiac and sandalwood makes it a popular choice for all genders who enjoy avant-garde, woody-floral scents.

How long does the fragrance typically last on skin?+

Users report strong longevity, often lasting well over eight hours. Its performance on clothing is even more persistent, frequently lingering into the next day.

Is Times Square suitable for the office or professional settings?+

Because of its bold, powdery, and "street-inspired" character, most find it better suited for leisure, evening events, or night outings rather than a conservative business environment.

Which seasons bring out the best in this scent?+

It is most effective during the fall and spring. The cooler air allows the hazelnut and woody notes to shine without the sweet, creamy florals becoming too heavy, as they might in extreme summer heat.

Does the "lipstick" note stay for the duration of the wear?+

The cosmetic powderiness is most prominent in the opening, but it leaves a lingering waxy sweetness that ties the floral heart to the creamy sandalwood base throughout the dry down.

Accords

Notes

TopLipstick//Hazelnut

HeartOsmanthus//Tuberose

BaseStyrax//Gaiac wood//Sandalwood

Where to buy I-IV Times Square

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We don't track a retailer offer for this fragrance yet — check the Amazon link below for current availability.

Amazon

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Fragrance Fragrance is an independent price-comparison service, not a retailer or marketplace. We do not sell, stock, ship, or accept payment for products. Purchases are completed on third-party retailer sites. We are not affiliated with or endorsed by fragrance brands. How buying works.

Prices are collected from third-party retailers and updated periodically. Always verify the price on the retailer's site before purchasing. We may earn a commission on purchases made through our links.

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Appears in Collections

Unisex Fragrances3693 2010s Fragrances3361 Fragrances Starting With I247